NWCCD 2019-20 Catalog 
    
    Apr 23, 2024  
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NWCCD 2019-20 Catalog [This is an Archived Catalog.]

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MKT 2100 - Marketing

The principles, methods, and problems of the distribution of consumer goods and services are discussed, with emphasis placed on the importance of marketing in the U. S. economics system. Retailing and wholesaling of both consumer and industrial goods are studied from a managerial point of view incorporating contemporary marketing policies and practices.

Credits: 3

Prerequisites:

ECON 1020 - Microeconomics or instructor consent.




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